While most e-commerce sites focus on a narrow set of products, ShopClues focuses on categories with high margins. While the competition is fierce in high-margin markets, ShopClues’s focus on kitchenware, costume jewelry, and women’s ethnic fashion has allowed it to offer a wide range of products at affordable prices. The site’s dedicated team works with Chinese merchants to provide them with a unique shopping experience.


As of June 2016, ShopClues has over ten million active sellers, making it the largest Indian online marketplace. Listed below are some of its most popular brands: Homeberry for home furnishings, Meia for fashion, DigiMate for electronics, and 29K for men’s and women’s fashion accessories. A recent restructuring has reduced the company’s headcount by over 20% and resulted in a dramatic cut in marketing expenses.

In 2014, ShopClues acquired e-commerce platform Qoo10 for $2.2 billion. According to Business Today, the acquisition resulted in the company reducing its headcount by over 20%. The restructuring process also led to a significant drop in the number of employees. Despite the growth of the marketplace, ShopClues continues to expand into new markets. In 2015, it launched its first financing platform for small businesses.

While there is still room for growth in this online retail space, ShopClues is experiencing a tough time staying afloat. The number of orders placed on the site daily has dropped from 60,000 a day to 30,000. The company’s growth has also been halted, and it has struggled to compete with rivals like Amazon and eBay. This has led to a steep decline in profits and decreased sales.

Despite the growing number of sellers on ShopClues, the company is still struggling to make ends meet. The company has experienced a sharp drop in sales and headcount in the past year and plans to increase its profits in 2019. As a seller, you’ll want to ensure you’ve optimized your listings for maximum sales. By promoting your products on ShopClues, you’ll be more likely to get more customers, and ultimately, more sales.

Besides offering a broad range of products, ShopClues has a thriving online market in China. The company offers the highest margins of any other online retailer. The company’s streamlined processes are highly beneficial for consumers, and it can make a huge difference in the success of any small online retailer. A successful business strategy can lead to increased sales and profits. Taking the time to learn more about how to sell on ShopClues is crucial for the long term.

The company’s strategy has been successful in increasing its share of Tier-II and Tier-III cities. In 2014, the website reached more than a billion users. This means that the company has become one of the most successful e-commerce sites in the world. This growth is attributed to its ability to offer a diverse range of products and services to its customers. However, in some markets, ShopClues has not been able to compete with Amazon, which is also a leading e-commerce website.

A lot of ShopClues’ consumers come from Tier II/3/4 cities. In contrast, Amazon and Flipkart target metros. While the company has a large number of customers in these cities, its focus has been on tier-II and Tier-III markets. For example, 70% of the company’s sales come from the Tier-II cities. A recent report indicates that ShopClues has a global market share of nearly 10% and has grown by more than 200 percent from last year.

ShopClues was founded in 2011 by Sanjay Sethi and is based in Gurgaon, Haryana. The company also has a US office in Palo Alto, California. The site offers a wide range of products and services. Its success has been attributed to its unstructured product categories and the high number of consumers and sellers. A large majority of its sales have been in Tier-II cities, but it is possible to sell products in Tier-III cities.

While ShopClues has been growing at a steady rate since its launch in 2011, it is now a fully managed e-commerce marketplace. With zero inventory, the site provides its users with the latest in technology and products that can meet their needs. Whether it’s a phone or a laptop, ShopClues’ products can be found in any local market across India. It is not difficult to find the perfect gift or gadget.